Reported from NYMag.com:
"McDonald's wants to get young, female tabloid readers hooked on its new McCafé coffee drinks, which sound like their version of Starbucks' variously flavored lattes, mochas, whathaveyou. So they're joining Mercedes Benz and Mattel as a major Fashion Week sponsor this season. McCafé products have been dubbed the "official coffee" of Fashion Week, which means when you need an espresso in the tents, you'll have to turn to McDonald's. ...."Honestly, there is a God.
