Chanel's No. 5's

Chanel debuts its 5 new beauty ambassadors to promote the brand's upcoming campaign. Naturally, I think Mademoiselle Chanel herself would have picked based on the merits of how one lives and breathes fashion. And if you are an insider, living and breathing fashion as we speak, you know what I mean.


JEN BRILL
1. Born and raised on the Upper East Side, real life Gossip Girl.
2. Photo agent and art curator
3. Terry Richardson


VANESSA TRAINA
1. Bi-coastal socialite, San Francisco meets New York City
2. One of seven children, her other famous sister is Victoria Traina.
3. Danielle Steele


LEIGH LEZARK
1. Jersey girl at heart
2. The Misshapes
3. The Sounds


POPPY DELEVIGNE
1. Cool British model living in Nolita
2. When she first moved to NYC officially in 2008, her temp stay was at the Duchess of York's plush Upper East Side apartment.
3. She's the daughter of the Head of Personal Shopping at Selfridge's (gotta love British titles)


CAROLINE SIEBER
1. Austrian Expat (by way of London). If Marie Antoinette had a cool-ass chic cousin, this would be her.
2. Stylist to Emma Watson
3. Best-dressed courtesy of Vogue.