Breast Cancer campaigns kicks in for summer Fridays with the help from the CFDA, Net-a-porter.com and Susan G. Komen for the Cure. Starting July 3rd (through September 25th) "Fashion Targets Summer Fridays" encourages women to buy and wear the exclusive Ralph Lauren FTBC (Fashion Targets Breast Cancer) polo at work and on the way to the Hamptons. This initiative will raise funds to benefit cancer research and awareness. The fashion statement retails for $55 and available at www.net-a-porter.com/ftbc and proceeds will be donated to both Susan G. Komen for the Cure and other FTBC supported organizations.
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